Image formats

Open a guide for the format you have or the format you need to deliver.

What is a JPEG file?

Learn when JPEG works well, why JPG and JPEG are the same format, and what to check before exporting.

See where PNG helps: screenshots, sharp graphics and transparent images. Learn what lossless compression does and does not preserve.

WebP can store lossy or lossless images, transparency and animation. Choose an export mode based on the image.

Understand AVIF, its relationship to AV1 and HEIF, and the checks to make before using it for delivery.

HEIF is a container format; HEIC commonly identifies HEVC-compressed images. Learn what to do when a file is not accepted.

SVG describes shapes and paths rather than only a pixel grid. Learn when it suits a logo and why an embedded photo still has a resolution.

GIF uses indexed colors and can contain animation. Learn why gradients and transparent edges may need another format.

TIFF can hold different kinds of image data and compression. Check the required settings before sending a TIFF for print or storage.